Writing for LinkedIn vs. Instagram vs. TikTok: How to Read the Room
Each platform is a different room, with a different crowd, in a different mood. The words that kill on TikTok will flop on LinkedIn, and the reverse is just as true. Reading the room and adapting your content is a necessary strategy in the age of social media.
How to Write an Email Pitch That Doesn't Get Ghosted
Fun fact: a large majority of journalists delete a pitch on sight if it doesn't fit their beat.